Monday 30 August 2021

Custom Boxes For Brand And Product Awareness

In today’s age, the branding of a business is exceedingly important. There are numerous products available in stores, online and digital stores. While most businesses may be selling the same thing, what can set your product apart is the wrapping and the way it is presented.

Custom Printed Packaging Boxes are one of the ways that can not only set your product apart but create brand recognition among prospective customers as well. For example, in a cosmetic store, different companies sell the same product; the formulas are similar and the product claims to deliver similar results. With 4-5 brands selling the same thing, what sets them apart from each other is their presentation.

Now imagine, if all of the products despite belonging to different businesses had similar packaging. Hard to tell them apart right? Well, with the help of custom boxes with logo each product will have a colour scheme and writing, specific to the brand and its aesthetic that will make it distinguishable.

Aesthetics For Sales:

A well designed printed custom box not only stands out amongst the competitors but also captivates the customer’s attention. As children are attracted to shiny things, in a product line up customers generally are attracted towards packages that look high-end and aesthetically pleasing.

If you are a business that wishes to make its mark and its presence known in the market, then working on your Custom Packaging Boxes is a great way to begin. Apart from the run of the mill marketing campaign, a key aspect to attracting customers is the aesthetic of your products. Choosing the right colour combination, font and artwork, has now become more relevant than ever.


What customization options do you have?

Well, apart from the basic print customization, there are plenty of ways to go about designing a box. Some certain elements and processes can be implemented on them to make them appear different such as embossing, debossing, foiling and spot UV. These add-ons, while may look very high-end, do not add a lot to the cost of wholesale Custom Boxes.

Apart from add-ons, there are multiple stock options to choose from as well. There is textured stock with different patterns, thick rigid stock and corrugated stock (ideal for shipping). Depending on your preference, you can discuss the options with your box provider.

Where can you get these boxes?



Packaging manufacturers can be very easily found on the internet. There is an abundance of retailers and manufacturers, therefore it is imperative to do due- diligence and choose a company that can meet your requirements as each business has its MOQ (minimum order quantity) and turnaround times.

A thing to keep in mind when looking for custom cardboard boxes is that a higher quantity usually makes for a lower price per unit. If you order the MOQ (it is usually around 50), the price per unit may be a lot as compared to 500 units. Make sure to discuss your options with your provider and do not shy away to ask for discounts as most companies do facilitate in said regard.


Get More Links : Custom Boxes - Custom Packaging Boxes - Custom Boxes With Logo


0 comments :

Post a Comment