Custom Boxes For Brand And Product Awareness

In today’s age, the branding of a business is exceedingly important. There are numerous products available in stores, online and digital stores. While most businesses may be selling the same thing, what can set your product apart is the wrapping and the way it is presented.

Custom Printed Packaging Boxes are one of the ways that can not only set your product apart but create brand recognition among prospective customers as well. For example, in a cosmetic store, different companies sell the same product; the formulas are similar and the product claims to deliver similar results. With 4-5 brands selling the same thing, what sets them apart from each other is their presentation.

Now imagine, if all of the products despite belonging to different businesses had similar packaging. Hard to tell them apart right? Well, with the help of custom boxes with logo each product will have a colour scheme and writing, specific to the brand and its aesthetic that will make it distinguishable.

Aesthetics For Sales:

A well designed printed custom box not only stands out amongst the competitors but also captivates the customer’s attention. As children are attracted to shiny things, in a product line up customers generally are attracted towards packages that look high-end and aesthetically pleasing.

If you are a business that wishes to make its mark and its presence known in the market, then working on your Custom Packaging Boxes is a great way to begin. Apart from the run of the mill marketing campaign, a key aspect to attracting customers is the aesthetic of your products. Choosing the right colour combination, font and artwork, has now become more relevant than ever.

What customization options do you have?

Well, apart from the basic print customization, there are plenty of ways to go about designing a box. Some certain elements and processes can be implemented on them to make them appear different such as embossing, debossing, foiling and spot UV. These add-ons, while may look very high-end, do not add a lot to the cost of wholesale Custom Boxes.

Apart from add-ons, there are multiple stock options to choose from as well. There is textured stock with different patterns, thick rigid stock and corrugated stock (ideal for shipping). Depending on your preference, you can discuss the options with your box provider.

Where can you get these boxes?

Packaging manufacturers can be very easily found on the internet. There is an abundance of retailers and manufacturers, therefore it is imperative to do due- diligence and choose a company that can meet your requirements as each business has its MOQ (minimum order quantity) and turnaround times.

A thing to keep in mind when looking for custom cardboard boxes is that a higher quantity usually makes for a lower price per unit. If you order the MOQ (it is usually around 50), the price per unit may be a lot as compared to 500 units. Make sure to discuss your options with your provider and do not shy away to ask for discounts as most companies do facilitate in said regard.

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Party Favours And Their Luxury Packaging

The recipe for a successful party is great food, even greater drinks, good music and party favours! If you intend on making an event, celebration or merely a get together, favours are one of the most important things to have.

The memorabilia does not have to be too expensive, only something that the attendants of the party can remember the event by. Read down below to get an idea of how to go about arranging memorabilia for your party and covering them in Luxury Custom Packaging Boxes.

Don’t know how to do what? We’ve got you covered.

Deciding the souvenir for your celebration is the most important and time sensitive step. You want something that is either usable or looks aesthetically pleasing and of high value. Some of the most commonly given party favours are chocolates, customised mugs, plates, pins, and even gift cards. If you would like to dish out more dough, then a bottle of wine would be quite elegant as well. 

 The item can be customised according to your wishes. For example, custom pin badges can be made, mugs and plates can be custom printed as well. Be sure to place your order for these well-ahead of time. Custom printing takes time and it’s better to have the items arrive early than to worry about getting them delivered late.

 Depending on your budget or preferences you can decide between the given ideas and explore some of your own too. A lot of people assemble packages which contain various usable and edible items.

Custom Luxury Boxes For Attractive Packaging:

Once you’ve got the items of the giveaway assembled, we move on to the packaging. This is where you can get creative and experimental. Party favours are wrapped and given in a lot of different ways. For children's parties, parents usually make goody bags. Something more adult and sophisticated would be encasing the items in bespoke packaging, whether boxes or bags.

 

If you are having a work party, then having Custom Boxes printed with the logo of the company can be an effective branding and marketing strategy. Not only that but bespoke items also make the attendees feel welcomed and valued.

 

Personalised packaging comes in different materials and budgets. Cardboard and kraft being the most economical one and rigid being the most expensive (and the best looking). For a luxurious and high-end touch, going with rigid boxes would be the best option. In the boxes you can encase chocolates, scented candles or any other item of your choice.

 

While kraft and cardboard packaging may not be as expensive looking as rigid, there are a few ways that you can enhance their appearance. Box manufacturers offer various add-ons on top of the run of the mill printing. Varying from foiling to embossing and debossing, the customisation options are endless.

 

Another trick to keep in mind is to opt for thicker material than the one a company may normally use. This may increase the cost of the boxes but will still be significantly more budget-friendly than Rigid Boxes.

 

When finalising the packaging, make sure to have the packaging company provide you with a 3D mockup of the so you can see if everything is as per your requirements.

 

Happy party planning!

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